HTML and pubs are pretty similar. Here are some options when exporting as HTML
- Styles preserved as CSS
- Supports Stories, Images, SWF, footnotes, text variables, lists, cross references, hyperlinks(text or webpage), Tables, .h264 video
- Not supported: hyperlinks(anchors), XML, books, bookmarks, Page transitions, index markers, pasteboard objects, materpage items.
- Export the document, or just the selected object!
- File > Export >HTML